Yamaha Academy of Arts & Music Open Day

&Y01 Wins First "Red Dot Award: Design Concept"

Yamaha Corporation (hereafter "Yamaha") and Yamaha Motor Co., Ltd. (hereafter "Yamaha Motor") are proud to announce that the &Y01 electrically power-assisted wheelchair that performs music designed in collaboration by the two companies has received the internationally-prestigious "Red Dot Award: Design Concept."

Hills Avenue Store in Ginza, Tokyo, by PRAIA inc.

The Hills Avenue brand of ladies shoes is known for an exceptional blend of beauty and comfort. Following the first Hills Avenue stores established in Jiyugaoka, Tokyo, and Kobe Motomachi in Hyogo prefecture, the flagship Ginza Store was opened in Tokyo’s most prestigious shopping district on May 19, 2017. Yamaha equipment was chosen for the Ginza store’s sound system. We asked Mr. Hiroyuki Ohnishi, director of parent company PRAIA’s planning and creative division, about the store’s overall design concept, and their decision to adopt Yamaha products for in-store sound.